Luiz Carlos Trabuco Cappi: Legacy In The Field Of Banking

Bradesco Bank will be welcoming their newest president, Octavio de Lazari Junior. He will be replacing Luiz Carlos Trabuco Cappi as the president of Bradesco Bank, and the board of executives chose him because of his excellent background in the field of managing finances. According to Luiz Carlos Trabuco Cappi, he is delighted after he was informed that his successor would be Octavio de Lazari Junior. He knew that his successor has enough experiences to continue the changes that he initiated with the company. Octavio de Lazari Junior said that he is a big fan of Luiz Carlos Trabuco Cappi, and he will be continuing his legacy which resulted in the exponential growth of Bradesco Bank.

Luiz Carlos Trabuco Cappi was born in the same city where Bradesco Bank was founded more than 90 years ago. As a child, he witnessed how the financial institution grew and how they cared for their clients. In his young heart, he promised that he would be working with Bradesco Bank someday.

When he turned 17 years old, Luiz Carlos Trabuco Cappi thought that he should start sending his application letter to the company, hoping that the management will hire him despite his young age. He was surprised when he was informed that he would start working with the company as a clerk, and he exerted all of his effort to get noticed by the management, and he was given a promotion later on.


When he was in the managerial position, Luiz Carlos Trabuco Cappi continued his impressive performance with the company. He was given multiple promotions until he reached the executive department. Just like Octavio de Lazari Junior, he was also selected by the board of directors to replace the head of Bradesco Bank who has to retire because of his old age. Luiz Carlos Trabuco Cappi never expected that out of all the individuals who have expressed their interest in becoming the next president, he is the one which the board of directors would choose. Upon taking the position, his first objective is how the company would be able to face the growing competition against the combined forces of Banco Itau and Unibanco. He would meet his colleagues and talk about their present situation, but he seemed not to be impressed with the solutions presented to him. Later on, he thought about purchasing HSBC Brazil to increase Bradesco Bank’s value.

The transaction went through after months of bargaining, and Luiz Carlos Trabuco Cappi had to pay $5.2 billion for the transaction. It was the costliest thing that the company purchased, but all of the money that they had to pay for HSBC Brazil was worth it. Immediately after the sale, the value of Bradesco Bank increased. Many investors have noted the immediate changes, and they purchase shares from Bradesco Bank, further driving its value. This legacy left behind by Luiz Carlos Trabuco Cappi will be continued by the next set of officials who will be serving the company anew, and they stated that they will also adapt his unique approach in dealing with other companies.

The career of Luiz Carlos Trabuco Cappi began around 48 years ago when he fully committed to be working in Bradesco Organization. Prior to joining this company, he has served Odontoprev S.A as the Chairman of the Board of Directors, also as a Member of the Board of Directors of ArcelorMittal Brasil. He has served in Marketing and Fundraising Commission of ABECIP, in National Association of Private Pensions, in National Federation of Supplementary Health and in National Confederation of Financial Institutions as the President.

In Bradesco Bank, Luiz Carlos Trabuco Cappi has served as the Chairman of the Board of the Bank since 2017 and has been serving as the director since 2010. He graduated with Philosophy and later a postgraduate degree in Social Psychology. His contribution in the organization is quite recommendable.

Fin more about LUiz Carlos Trabuco Cappi:

Leave a Reply